Bad reviews are going to happen, they are an unpleasant part of running a business. Taking precautions and using appropriate language to engage with negative feedback is necessary and professional.
Remember, negative reviews should be responded to quickly with a meaningful explanation or resolution, the public want to know both sides of the story when it comes to problems or issue.
When it comes to social media, make sure you’re posting a continuous stream of high-quality photos of the business on the Facebook feed and Instagram grid.
Of all online reviews, Google represents the gold standard. What do that mean? Over 84% of individuals trust Google reviews as much as word of mouth from their own friends.
These days +90% of customers are reading reviews before purchasing your product or service